About Me

Hi! I'm Heidi!

I've been on this memory keeping journey for over 22 years now! WOW! It all began with a simple handwriting class. That's so CRAZY to think about! That little handwriting class turned into establishing my own brand and becoming a product developer. And I still get to do what I love most, documenting our stories. I am motivated by memories and their stories. Storytelling has been a constant ongoing process of evolving with trends, technology and my own story. The work, the creative process, the stories are all my life. My whole heart is telling the stories of my family. Our stories are the ways we shine our light- good stuff and hard stuff. 

Now, while I am story-telling, I am also imagining new products, developing, marketing, educating you in your memory-keeping journey! Come along on this journey with me to Stop The Blur in our lives!

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I would LOVE to hear from you! Leave a comment below to share something about YOURSELF with me!